No industry is moving faster than health care. And no organization is better positioned to lead health care forward. We need attention to every detail with an eye for the points no one has considered. You'll help improve the health of millions. And you'll do your life's best work.(sm) If you have a passion for all things digital read on. We are looking for a well-rounded, seasoned digital leader with deep experience driving user experience strategy. The Product Manager is responsible for creation of the ideal prospect acquisition experience that meets both user and business needs. The position requires collaboration with key business leaders to develop and maintain a multi-year roadmap and the associated business cases that justify investment. You will also be responsible for delivering on the vision and demonstrate success via user feedback and supporting growth metrics.
Required Qualifications:Bachelor's degree or higher Digital industry expert with a passion for staying current 3+ years of digital marketing experience Deep understanding of digital marketing and user experience best practices including responsive design Experience developing a multi - year digital strategy, focused on user and business needs 2+ years of experience leading a team in the strategy, execution and optimization of digital user experiences Ability to understand and optimize the entire user experience funnel, leveraging testing and personalization tools (i.e. Adobe Target, etc.) Strong empathy for consumers and a passion for understanding how to meet their needs Ability to develop and maintain relationships to establish trust and credibility across a matrixed, cross-functional team Strong communication skills and the ability to package and sell the value of digital relative to business goals Understanding of DTC digital prospect acquisition and measurement Experience managing agency relationships relative to UX and related activities Experience with analytics tools (i.e. Google Analytics, Adobe Analytics, etc.) Understanding of content management systems (i.e. Adobe Experience Manager, Sitecore, etc.) Ability to create and refine processes toward efficient execution Must live within a commutable distance to the Minnetonka Office Must be available to travel up to 25%Preferred Qualifications:Health care experience or financial services experience Experience working successfully in a large, matrixed organization Careers at UnitedHealthcare Medicare & Retirement. The Boomer generation is the fastest growing market segment in health care. And we are the largest business in the nation dedicated to serving their unique health and well-being needs. Up for the challenge of a lifetime? Join a team of the best and the brightest to find bold new ways to proactively improve the health and quality of life of these 9 million customers. You'll find a wealth of dynamic opportunities to grow and develop as we work together to heal and strengthen our health care system. Ready? It's time to do your life's best work.(sm) Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment. Job Keywords: Digital Marketing, Google Analytics, Adobe Analytic, Sitecore, Medicare, Medicaid, Benefits, Product Manager, Minnetonka, MN, Minnesota
Our mission is to help people live healthier lives and to help make the health system work better for everyone.- We seek to enhance the performance of the health system and improve the overall health and well-being of the people we serve and their communities. - We work with health care professionals and other key partners to expand access to quality health care so people get the care they need... at an affordable price. - We support the physician/patient relationship and empower people with the information, guidance and tools they need to make personal health choices and decisions.